Name of group and task idea: Leonie, Melody magazine
Genre: indie magazine
Target audience: Male and female, people who are very individual (unique; hence the 'individuality is the new religion' in the pitch) Young; 16-24
Other texts it reminds you of: Blender, I-D
Potential problems: The title melody is weak for the aims of the magazine. Not relevant.
Possibly too much gossip. Making images relevant. Balancing contrast of
content between men and women.
Positive Comments: Aimed at specific audience. Good content and images ideas.
Nutural colours, black, grey, white, red.
Like the phrase; 'individuality is the new religion'
Advice/suggests: Change title for something more powerful to fit the the genre and aims of magazine. Consider colour scheme. Make sure that the image on the front of the magazine relates to the genre (make the people in the image 'indie' looking. Make it more 'upmarket' and therefore slightly more expensive (£3-£4)
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